With so many promotional products to choose from, the growing industry is increasing its offerings to continue fueling the needs of customers. Here, we take a look at top promotional products to consider:

Sustainable Apparel: Items include eco-friendly clothing and accessories that are made from recycled, organic, or renewable materials. Selections include organic cotton tees, recycled polyester hoodies, and bamboo accessories. You’ll find brands giving out tote bags, hats, outerwear and t-shirts made from eco-friendly materials.

Drinkware: Items include tumblers, mugs, and coolers. Tumblers especially are popular due to its on-the-go, reusable nature. Keeping drinks hot or cold, the tumbler is an accessory that gives long lasting brand impressions as high potential keepers. Tumblers are not only providing brand exposure to the initial recipient, but also to all others who come in contact with the recipient and sees the brand on the tumbler.

Tech Accessories: With so many devices needed a charge these days, tech accessories that provide multi-use charging cables to portable battery banks are popular. However, the quality of the charge could be varying. As a brand, one should carefully select better quality tech accessories.

Wellness and Self-Care Items: Post-pandemic, many brands chose to give out hand sanitizers. While we see perhaps fewer of these given as promotional items today, we do see Chapstick, mints, sunglasses, and eyeglass buffing clothes still remaining prevalent.

Bags and Totes: For trade shows, even if the recipient doesn’t intend to carry the branded bag beyond the show floor, it at least does provide value while the recipient is walking the show floor and to and from the exits. As attendees collect materials navigating the floor, inherently holding all of the marketing collateral isn’t ideal. However, if brands which for recipients wish for the recipient to re-use the bags, then drawstring types of bags are kept more beyond initial use.

The catalog of promotional products is extensive – count the different variations of products and you can have tens of thousands of products. From a marketing perspective, promotional products are everywhere and often accompany any brand that is partaking in an event or trade show.